Loyalty and CRM for your business

Lokal helps you manage your customers, create personalized campaigns and grow your sales with our loyalty system.

Turn every customer into a returning customer

Lokal brings your data together, automates campaigns and turns visits into real loyalty — no spreadsheets, no guesswork.

Everything in one place

Your business, closer to every customer. One place to get to know your customers, reward their loyalty and bring them back for more.

Grow your business with Lokal

Get to know your customers

Your customers link up with your modules: visit history, preferences and behavior.

Create personalized campaigns

Segment and send promotions that truly connect.

Lokal dashboard on a laptop
Woman using a tablet

Build loyalty and reward it

Reward your customers' loyalty and bring them back.

Grow your sales

Make smart decisions with real-time data and metrics.

More loyalty

More customers

More sales

Better relationships

Sustainable growth

How Lokal works

Three simple steps to transform your business

1
Activate loyalty modules

Activate loyalty modules

Choose which module to switch on first: Frequent Purchases, Points, Referrals or Bookings. Start with one and add more as your business needs them.

2
Your customers sign themselves up

Your customers sign themselves up

Every scanned QR code registers them automatically, with no manual work. Lokal's CRM sorts them for you: VIP, regulars, occasional or new.

3
Grow without ceasing to be local

Grow without ceasing to be local

Your customers have more reasons to come back, and you see exactly what's happening. Big-chain tools, at small-business prices.

Features in every plan

Professional minisite

Local geolocation

Analytics and reports

Multilingual dashboard

Available modules

Base module, always included

Base

A CRM that fills itself

Lokal connects your loyalty programs and online bookings to your CRM: whoever joins is registered, whoever buys is segmented. You just decide which campaign to launch.

  • All your customers in one place from day one
  • Profiles and segments that update themselves with every purchase
  • Automatic segment of customers who haven't visited in a while, so you can launch a win-back campaign
  • Email, WhatsApp and push messages to the right segment

Additional modules available for your CRM

Premium module

Frequent Purchases

A digital stamp card that lives in Apple Wallet and Google Wallet. Records visits by QR and automatically notifies customers when they are one stamp away.

  • No app to download: your customer scans the QR and the card is in their Wallet in seconds
  • No more lost paper cards: the card is always on their phone
  • You know who comes, when and how often, visit by visit
  • Automatic alerts when a customer earns a stamp and, in Apple Wallet, when they pass near your business
Premium module

Points Loyalty

A points program in Apple Wallet and Google Wallet: your customers earn points based on what they spend and redeem discounts, products or services by scanning their QR every time they visit.

  • Reward your biggest spenders: points are calculated from the amount of each purchase
  • Points balance visible in each of your customers' wallets
  • A points program like the big chains have, tailored to your business
  • You decide the rewards, how many points they cost and when they can be redeemed
Premium module

Referral Module

Your customers become your sales force. Each customer gets their own QR and ambassador code to share with their contacts and recommend your business.

  • You only pay for results: the reward is triggered when the referred customer meets the minimum purchase
  • Each ambassador has their own code, so you know exactly who brings you customers
  • Your customers recommend you and you reward them with no manual work: validation is automatic
  • Your customer shares their QR or code on WhatsApp or anywhere else, with nothing to install
Premium module

Online Bookings

An online calendar with real-time availability for your services and your team. Your customers choose the service, the professional and the time slot from your minisite, with optional upfront payment and automatic reminders.

  • Each service with its own team: customers choose who to book with, for example between your hair stylists or your nail specialists
  • Your customers book at any hour, even outside your opening hours
  • Optional upfront payment to secure the appointment and cut last-minute cancellations
  • Automatic reminders that prevent forgotten appointments and gaps in your calendar

Loyalty tools built for small businesses

The loyalty tools of the big chains, at small-business prices.

Built for businesses like yours

Your customers are yours

Each business has its own private database with access control. Nobody else can see it and it is never shared with other businesses.

No new apps or equipment

Your customers use the Wallet they already have on their phone. You work from any browser. There is nothing to install or buy.

You start in a day

Set up your program, share your QR and register your first customers. No technicians or complicated integrations.

Clear pricing, no commissions

You pay a monthly fee in Mexican pesos. No sales commissions, and you can change plan whenever you like.

Frequently asked questions

Find answers to the most common questions

Yes, you can change or cancel your plan at any time without penalties. Changes apply from the next billing period.

Ready to transform your business?

Start building loyalty with your customers today with Lokal.